CoxReps and Gamut will be combined to form Locality, a new company offering local advertising on both broadcast and streaming. Locality will combine the tech and streaming know-how of Gamut with the ...
It is the first broadcast sales organization to implement MDE, which dramatically speeds up the delivery of audience data in ...
"LocalX will provide direct access to premium streaming inventory through an intuitive, AI-powered platform that streamlines local media buying," said Keith Kazerman, President of Streaming at ...
NEW YORK — One Equity Partners-owned local TV ad platform Locality has a new Chief Executive Officer, and it is an individual who was previously the CEO of advertising automation firm Adwerx. He’s ...
NEW YORK, March 31, 2026 /PRNewswire/ -- Locality, the leading local TV advertising platform connecting brands to local audiences across broadcast and streaming, today announced the acquisition of ...
Add Yahoo as a preferred source to see more of our stories on Google. John Brohel Locality. John Brohel has been named chief executive officer of Locality, formed in June when CoxReps and Gamut were ...
NEW YORK — Local video-focused ad tech company Locality has launched what it is calling “an all-in-one media planning and buying platform” designed to assist advertisers in the planning, buying and ...
On average, broadcast television channels typically air about 16 minutes’ worth of commercials for every hour’s worth of TV content. But usually, about two minutes of those spots are usually set aside ...