According to April data from Jumptap, a mobile advertising platform, nearly 40 percent more ad requests were made from consumers while browsing than while using mobile applications. The S.T.A.T.

On average, one in five domain-name system (DNS) requests from a browser ask to load an ad or tracking domain. That means nearly 20% of internet traffic is junk -- mostly ads, according to AdGuard.

Admob just released a new metrics showing a significant spike on ad impressions for Google Android. AdMob’s report was based on the ad requests received from AdMob network’s mobile sites and ...

Cyber Communications Inc (CCI), owned by Dentsu Group, faced a serious challenge. Campaigns it was delivering for 500 ad agencies across 1500 websites in Japan were affected by fraud, brand safety ...

CASE STUDY: Blocking fraudulent and non-brand safe ad requests in real-time stopped top Japanese brands from appearing next to potentially disastrous articles. Cyber Communications Inc (CCI), owned by ...