Entry level is, of course, relative when it comes to discussing ARRI cameras, but new flexible license options and lower-cost media mean the ALEXA 35 now starts at $49,800. ARRI is bidding to make its ...

Amazon.com Inc. engineers are reportedly working on a new, more capable version of Alexa that is expected to become available through a paid subscription. Sources familiar with the project told CNBC ...

Amazon says that Alexa+, the new and improved Alexa unveiled on Wednesday, is powered by a “model agnostic” system that always uses the “best” AI model for a given task. On stage at a New York City ...

Update: The story was updated with a statement from Amazon. Amazon's (NASDAQ:AMZN) updated Alexa will be powered mainly by Anthropic's AI models called Claude rather than the tech giant's own AI, ...

Amazon Alexa is slowly becoming self-aware. Well, not really. Amazon has added some new features, including the ability to read an entire book, start your Ford Fusion (still in beta), and unlock the ...